Financial Services Website Design: 46 Stunning Examples

We scoured the web to find you the most inspiring, the most elegant and the most cutting edge in examples of financial services website design. No matter what area of finance you are looking for, we’ve got you covered. Enjoy!

Table of Contents


Private Equity

1. Aravis

Why it works: Outstanding graphics and animations, and lots of website effects to go with the design.

www.offshoreinjuryfirm.com

2. Vista Equity Partners

Why it works: Subtle but effective animations and transitions, well-thought contrasting visual hierarchy

www.vistaequitypartners.com

3. Carlyle

Why it works: Unconvential layout that possesses original and strong personality and branding

www.carlyle.com

4. White Square Capital

Why it works: Strong transitions and animations that pushes content forward, clean design

www.whitesquarecapital.com

5. Brightwood

Why it works: Creative transitions and animations, a good mix of colors and elegant design

http://brightwoodlp.com

Venture Capital

1. Lux Capital

Why it works: Content-centered design without sacrificing creativity. Strong images and catchy video

https://luxcapital.com

2. Maveron

Why it works: Instant statement, strong bold typography, minimalistic yet modern

www.maveron.com

3. Scale

Why it works: Color scheme shows personality, simple yet interesting animations and elements

www.scalevp.com

4. EQT Ventures

Why it works: Otherworldly video background for hero section, bright vivid colors, high-contrast elements

https://eqtventures.com

5. Founders Fund

Why it works: Website is heavy with creativity, especially in the mix of graphics and photos.

https://foundersfund.com/anatomy-of-next/

Hedge Funds

1. Millennium Management

Why it works: Minimal graphics to push content forward, strong typography

www.mlp.com

2. BlackRock

Why it works: Very clever use of solid black and solid white colors, bite-size information and sections for easy navigation

www.blackrock.com/us

3. Citadel

Why it works: Beautiful timelapse video background for hero, consistency in colors and styling all throughout

www.citadel.com

4. DE Shaw Group

Why it works: Distinct and unique online presence, simple but interesting effects

www.deshaw.com

5. Marshall Wallace

Why it works: Interesting graphic elements on hero section, good photography, spacious and easy to navigate

www.mwam.com

Family Offices

1. Emerson Collective

Why it works: Beautiful bright graphics. Easy to navigate and explore.

www.emersoncollective.com

2. Vulcan

Why it works: Impactful presence above the fold, small but interesting animations, clear sections

www.vulcan.com

3. Kirkbi

Why it works: Beautiful photography, custom pointer, properly organized content

www.kirkbi.com

4. Bregal Investments

Why it works: Unique layout, effective sidebar and navigation

www.bregal.com

5. Baltisse

Why it works: Clean professional design, button hover design, nice divisions between sections

www.baltisse.com

Mergers and Acquisitions

1. MacQuarie

Why it works: Great video background for the hero section, high contrast colors and texts, clean and straightforward

www.macquarie.com/us/en.html

2. Credit Suisse

Why it works: Super clean design, no ornaments and elements to distract from the content

www.credit-suisse.com/international/en.html

3. Perella Weinberg Partners

Why it works: Clean light theme without any overwhelming colors, easy to navigate

https://pwpartners.com

4. DC Advisory

Why it works: Powerful impactful animations and videos, clean and engaging visuals

www.dcadvisory.com

5. Clairfield International

Why it works: Strong statement create by good typography, clean layout

www.clairfield.com/en/

Banks

1. Mizuho Americas

Why it works: Catchy landscape videos and images, good use of sans serif fonts

www.mizuhoamericas.com

2. SVB Financial Group

Why it works: Clean functional design that’s people-centered

www.svb.com

3. Charity Bank

Why it works: Well-thought and organized content, a very interesting hero image that sums up their vision

https://charitybank.org

4. Berkshire Bank

Why it works: Very youthful design with interesting images and animations

www.berkshirebank.com

5. Country Bank

Why it works: Outstanding typography, content organized in chunks, sticky CTA at the bottom of the screen

www.countrybank.com

Investment Banks

1. Barclays

Why it works: Big easy to read texts, pleasing colors, sections are clear and distinct

www.investmentbank.barclays.com

2. Centerview Partners

Why it works: Traditional design with an extraordinary use of black and white images

www.centerviewpartners.com

3. Berkery Noyes

Why it works: Simple design without information overload, sticky contact button on bottom right

https://berkerynoyes.com

4. Blackstone

Why it works: Good typography, subtle but catchy animations that lead viewers to right content of focus

www.blackstone.com

5. Keefe, Bruyette & Woods

Why it works: Cool to the eyes, video background shows their dominance in the industry

https://kbw.com

Lending

1. Lendedu

Why it works: Website colors and texts easy to the eyes, instant load calculator upfront

https://lendedu.com

2. Accion

Why it works: Spacious and simple. The choice of photos is outstanding

https://us.accion.org/

3. Prosper

Why it works: No-fuss no-guess website that you can easily trust and figure out what they do best

www.prosper.com

4. LendingUSA

Why it works: Good choice of colors, bright clear images used, a very pleasant experience all throughout

https://lendingusa.com

5. Street Shares

Why it works: Services and calculator showed upfront, live chat widget, invests in creating trust to visitors

https://streetshares.com

Fintech

1. Zero

Why it works: Highly minimalistic with focus on actual content, subtle animations, interactive cashback calculator

https://zero.app/

2. Wealthfront

Why it works: Modern design and website experience, complementary illustrations, typography has good contrast

www.wealthfront.com

3. Nerdwallet

Why it works: Minimalistic, clean and light design experience, website is very engaging from top to bottom

www.nerdwallet.com

4. WePay

Why it works: A great mix of youthfulness with the 3D miniature figures, and elegance

https://go.wepay.com

5. TransferWise

Why it works: Instantly generates an experience of trust through straightforward and honest information, tools, and verbiage

https://transferwise.com/us

Financial Services Website Design

If you’re looking for help with your financial website design project, you’re in the right place.

Do you want to project a professional image for prospective customers? If so, then let us show you how we can build your Financial Services Web Design project. We promise results with no risks.

We recognize that not all financial service professionals are alike. Therefore, each of our financial services web design projects is 100% unique.

Before we start designing, we sit down and ask several questions.
  • Who is your target audience?
  • Do you specialize in a specific type of service?
  • What part does your website play in your overall business plan?
  • What kind of results do you hope to achieve with your website?

After we identify your specific needs, then we design your site at no cost to you. Every site is 100% custom made so that you won’t see another website anything like yours on the web. That includes the layout, text, or the images.

We Get Results!

Our financial services web design layout changes with each of our customers. However, we strive to achieve the same results with every website we put together.

A Mobile-Friendly Website

Starting in 2017, Google plans to make their mobile rankings their primary source for all search results. In plain language, this means that if you do not perform well on mobile devices, then you will pay the penalty in rank, even with those searching on desktops.

All our financial services web designs are optimized for mobile devices. They are fast and mobile-friendly. We make sure to stay on top of all the new requirements, so you don’t don’t have to worry about them.

Our Sites Are User-Friendly

With so much information just a click away, people don’t have patience with poorly structured websites. They want to grab their information and go. However, you don’t want them to “go.” You want them to stay and move further along towards becoming a lifelong customer.

To keep people on your site, you need to have simple, engaging content. Finding information should be quick and easy. We help you identify what your customers need most and make sure it’s easy to find. If you give the user a positive experience, then they WILL come back.

Credibility as a Financial Services Professional

Make a long-term investment in quality content. We show you how to establish yourself as an authority in your industry. This can be accomplished with articles and blog posts. Some of you will be comfortable writing your own material, but others may prefer to have professional help. Whatever the level of support you need, we can help.

Goals for Financial Services Web Design

Most financial service customers come from three places: website traffic, direct contact, and referrals. Website traffic occurs through search engine optimization (SEO) and paid advertising.

Getting Ranked for Maximum Exposure

Both SEO and paid advertising accomplish the same thing. They put your website in front of prospective customers. They both achieve results, but paid advertising requires a greater financial investment.

SEO is less expensive and has longer staying power. To rank well with SEO, you need to make your way into the top three spots in the search engines. There are several ways to accomplish this, and that’s where our financial services web design pays dividends. We write all your website content for both your customer and the search engines.

Keywords and related phrases help search engines know what you have to offer. They look for these keywords in very specific places within the website. There are a lot of guidelines to follow, and frankly, you are in the business of financial services.Do you have time to learn all the rules?

That is what we do. We keep on top of what’s new and make sure your website has all the current requirements it needs to rank in those top spots.

Service Existing Customers as Well as New Ones

We don’t just build beautiful websites. We understand how to market them. Your financial services website should meet the needs of your clients, wherever they are in their journey.

Communication is always the key to keeping clients. We give you opt-in forms for mailing lists and newsletters. We can also set up password protected pages for sensitive information.

Why Financial Service Professionals Choose Us as Their Web Design Company

Financial service professionals need to connect with their clients and foster relationships built on trust. Normally, you are too busy servicing clients to take time for web design. We know this, and that’s why we do what we do.

Let us take the burden of programming and web mechanics off your plate. There is no risk. Unlike other financial services web design firms, we show you exactly what your website will look like before you ever sign or pay for a thing.

That’s right. There is no hassle and no risk. What do you have to lose? To find out what’s possible, just click below and learn more about our Free Mockup Offer.

PORTFOLIO

100% Custom Design. We never use pre-made template. Ever.


Riviera Capital

Scripts Asia

FHA Loan Maryland

ND Capital

Give Campus

A.W. Jones

Fundamental Capital

Half Dome Capital

Cavallo Ventures

Miller Musmar

Arbitrage Technologies

Zappettini

Next Steps


Ready to take the next steps? I’ve got good news. Unlike with other web design firms, you’ll actually get to see exactly what your new website will look like before you sign or pay for anything. Sound too good to be true? Click below to read more about our Free Mockup Offer.

Learn More