Month: July 2017

How to Convert Leads into Sales Using Email Newsletters

Your business cannot grow unless you accomplish two things, keep the clients you already have and acquire new ones. Sales and marketing are so important that Amazon lists over 86,000 books that claim to know the best way to convert leads into sales. Within the digital world, you often find the terms ‘Sales, ’ and […]

What is the Average Lifespan of a Website Design?

Modern websites neither look nor function like the ones created in the early 90’s. In fact, today’s websites don’t even resemble those created three years ago. Technology changes and so have the rules of internet marketing. Consequently, many older website designs are obsolete. So, what is the average lifespan of a website design? Can you […]

How to Create a Website Sitemap

The most important step in creating a website comes before your developer ever writes a single line of code. In order to build the best possible website, you should first create a website sitemap. Failure to properly develop a sitemap causes many projects to fall apart. Because this process is so important, we want to […]

How to Prepare for a Website Design Consultation

The process of designing or redesigning your website requires a lot of preparation. It helps everyone if you know which resources you have at your disposal before you ever talk to a web designer. Does your company have access to quality images? Have you designed a logo or developed a style guide for printed materials? […]